Drews Holztechnik

Project snapshot

Project summary

For over 20 years, Drews Holztechnik has produced bespoke furniture, windows, and interior fittings. The brief was to bring that craftsmanship to life online with a modern, elegant site that builds trust and generates leads. Custom photography, clear information architecture, and local SEO combined to deliver a digital presence that resonates with existing clients and new prospects alike.

Deliverables

• Concept, design, and implementation of the website
• On-site photography including retouching
• Setup of enquiry and quotation forms
• On-page SEO for the East Westphalia region (e.g. 'Furniture manufacturing Guetersloh')
• Creation of a filterable project portfolio

Results & KPIs

• +80%
  Inbound enquiries
  increase in leads within the first six weeks
• 2x
  Website visits
  traffic doubled within 30 days
• 5
  Major projects
  larger contracts won via the online form

Technologies

• Webflow CMS
  Content management
• Local SEO with semantic structure (H1/H2, JSON-LD)
  Search optimisation
• Lightbox gallery
  Reference imagery

Client feedback

“The new website exceeded our expectations. Clients can now see what we deliver before we meet – it saves us a lot of explanation.”

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